A Website Designed Around Your Business

Your website is often the first meaningful interaction a potential client or customer has with your business. Good small business website design goes beyond appearance — it should communicate what you do, establish trust, and make it easy for visitors to take the next step.

Your website should clearly communicate who you are, what you do, who you serve and why someone should choose you. It should be easy to navigate, work beautifully across desktop, tablet and mobile devices, and provide search engines and AI platforms with the information they need to understand your business.

At Makers Freelance, I create websites that bring design, content, search visibility and marketing strategy together from the beginning.

Small business website design displayed on a laptop, featuring a clean layout and easy navigation

  • A visually impressive website isn't particularly valuable if visitors can't find what they're looking for — or if nobody finds the website in the first place.

    Before I start designing, I look at the business behind the website. What services do you offer? Who are you trying to reach? What questions are prospective clients or customers asking? What makes your business different from its competitors?

    Those answers influence everything from the site structure and navigation to the individual pages, headlines and calls to action.

    The result is a website designed not simply to look good, but to work hard for your business.

  • Whether you're starting from scratch or replacing an outdated website, I can help with the complete process, including:

    • Website planning and structure

    • Squarespace and WordPress website design

    • Responsive desktop, tablet and mobile layouts

    • Navigation and user experience

    • Service and location pages

    • Contact and inquiry forms

    • Calls to action and conversion paths

    • Google Analytics and website measurement

    • Search-friendly page structure

    • Launch and ongoing website support

    And because I also work with SEO, content and digital advertising, those considerations can be built into the website rather than added as an afterthought.

  • One of the biggest differences between Makers Freelance and many website designers is that I write website content too.

    Design and content shouldn't be developed independently. The words influence the layout, while the layout determines how effectively those words communicate.

    I can help determine what needs to be said, organize the information into logical pages, write or rewrite the copy and make sure important search terms are incorporated naturally.

    That means you don't have to build a beautiful new website and then wonder what on earth you're going to put on it.

  • The way people discover businesses online is changing rapidly.

    Traditional SEO remains important, but potential customers are increasingly using AI-powered search and answer platforms alongside conventional search engines. That makes clear website structure, useful content, expertise, geographic information and consistent business information more important than ever.

    When I build a website, I consider SEO and AI search visibility from the beginning so your site provides a strong foundation for being discovered wherever people are searching.

  • Sometimes you don't need to start completely from scratch.

    An existing website may have a good foundation but need better organization, updated content, improved mobile presentation or stronger calls to action. Other sites have simply outgrown the business they were originally created to represent.

    I'll look at what you already have, identify what's worth keeping and determine where changes could make the greatest difference.

    A redesign should preserve what works while improving what doesn't.

  • With Makers Freelance, website design isn't handed from a salesperson to a designer, then to a developer and eventually to someone else responsible for SEO.

    You work directly with me.

    My background spans graphic design, print, website development, content creation, SEO and digital advertising. That allows me to look at your website not as an isolated project, but as the center of your wider marketing presence.

    The objective is simple: create a website that represents your business well, helps the right people find you and makes it easy for them to take the next step.

Ready for a Website That Works Harder for Your Business?

Whether you need a completely new website or think your existing site could be doing a better job, let's talk about what you want to accomplish.

CONTACT SUE

“I have known and worked with Sue for many years and she brings a perspective to online marketing that is usable. Her understanding of business as a long time business owner allows her to implement programs that actually work to attract the type of client you are looking for.

She has designed and built websites from when the internet was in its infancy but has kept up with the continuing changes demanded as technology has evolved. Working with Sue you get explanations in language that you understand without all the jargon and will definitely see the results of her efforts in your bottom line.”

— Ashleigh Barnett, MBA

What People Are Saying

“I’m so grateful to have Sue handling SEO for my interior design business, Barbara Hayman Designs! As a business owner, I put tremendous care into my work, and I truly appreciate having someone who brings that same care to helping my business succeed online.

Sue is knowledgeable, thoughtful, and a pleasure to work with.

SEO can feel overwhelming, and having someone you trust to guide you makes such a difference. I value her expertise and the attention she gives my business. If you’re looking for someone to help with your SEO, I wholeheartedly recommend Sue!”

— Barbara Hayman, Barbara Hayman Designs